<p>Hi ${firstName},</p>

<p>Your ${productName} Support &amp; Maintenance has now expired. You no longer have access to our support services and
will not be entitled to any product updates, including security updates and new feature releases. 

<p>If you purchased an Annual Subscription your product will no longer be operational.</p>

<p><strong>It's not too late to renew! Please contact your reseller ${order.reseller.name} to obtain your quote.</strong></p>

<p>If you are no longer responsible for this renewal, please let us know the best person to contact by replying to this email.</p>

<p>Thank you for choosing ${productName}.</p>